Our Mission

To empower Uganda's agricultural sector with digital tools that connect, finance, and grow every actor in the value chain.

OMA AgriLink is Uganda's digital agricultural marketplace, connecting farmers, cooperatives, aggregators, processors, and buyers. Compare live crop and livestock prices, sell farm produce online, access farmer loans, crop insurance, and credit scoring, and manage contract farming and product traceability — all in one platform. Built for smallholder farmers with field agent support and offline-friendly tools across Uganda.

We believe that technology should serve the farmer, not the other way around. OMA AgriLink was born from the simple idea that every farmer, aggregator, processor, and trader deserves access to markets, fair prices, financial services, and the intelligence to make better decisions.

Ugandan farmers using a smartphone at a pineapple garden with a tractor in the background
Our Vision

A Connected, Prosperous Agricultural Uganda

We envision a future where every Ugandan farmer can access real-time market prices, secure fair financing, trace their produce from seed to shelf, and connect with buyers across the country, all from their phone.

A farmer's hand cradling rich soil with young green sprouts — modern agribusiness landscape

Our Core Values

The principles that guide everything we build.

Farmer-Centric

Every decision starts with the question: does this help the smallholder farmer?

Inclusive Growth

We uplift all actors from smallholder farmers to large-scale exporters.

Transparency

Full traceability and fair pricing build trust across the value chain.

Sustainability

Promoting practices that protect land, livelihoods, and future harvests.

Meet the Team